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By Melissa T on Oct 22, 2009

I once saw a real estate agent attach her business card to small American flags and then she put them in people's yards on the 4th of July. I am sure she specifically targeted the neighborhoods where she really wanted to get listings. I thought it was brilliant…very few people are willing to throw away an American flag.

By tara t on Oct 22, 2009

no real content

By pauly999999 on Oct 22, 2009

super great video. superb effects.

By SunbirdStone on Oct 22, 2009

Super Job, and SOOOOO True about Real Estate Today!

By scbarrow on Oct 23, 2009

This is the sort of profession where you have to start slow. One house at a time. If he does quality work, and I'm sure he does, the word will get out and he'll always be in demand. Brush work on the trim, replace rotting wood, careful masking, fastidious cleanup, professional appearance and attitude, no credit whatsover, no noisy compressors, etc. Take any job, no matter how small. Cold call storefront businesses. Check with the city to see if anyone is in code violation. Sometimes businesses are ordered to clean their place up to prevent blight. Also he can place bids on municipal contracts. Flyers and ads, except for the yellow pages, may not be the way to go since the "tirekickers" can waste a lot of your time and gas. You might visit twenty locations for one job and then they'll whine about the cost. Also, get into sign painting. That can be real lucrative. But if there are 31 painters in your community the market may be saturated. There is an outside chance that he may be able to work with one of the largest established contractors and take some of their excess small jobs. If he positions himself as a "boutique" painter, for want of a better phrase, he won't be knocking heads with the big boys since he'll take the little, fussy jobs. Lots of brush work and repairs on smaller jobs. The big guys bring out the hose and guns and mondo compressors and fire away. He'll be sanding and spackling and priming. Homeowners like someone who shows care and respect for their property. Just a few thoughts.
Addendum………I can't see how illegals would effect you much. Different part of the market. So how bout this? Hook up with several interior designers and work on interiors. There is a huge market for texture treatments. I worked for awhile in a design center at a Home Depot in Scottsdale, Arizona. There's a thousand different finishes that can be applied to a vertical surface. Sponges and wierd rollers and crackles. Plus wallpaper work. Even branch out into window treatments, but that may be a little far afield. Don't worry about illegals. You have the technical skills. You're cutting edge. Out in front. You speak English. You can communicate with picky clients. Illegals mostly get up on the scaffolds and blast away. But you definitely have a work-around problem with the over 55s. Fixed income and a whiney lot. "I can get it done cheaper…"

By happy heathen on Oct 23, 2009

I don't uderstand why real estate and loan officers are not sent to some sort of marketing school.

My advise to you is find out if your office assign areas to work in your office if not locate an area near your real estate office or as close as you can get. The area you are seeking should have a minimum of 5000 homes. Get your title officer to give you a farm package for that area. Staples can run you off about 5000 flyers for approximately $275 or somewhere in that area. If you can afford color flyers with a pic of yourself great.

On the flyer introduce yourself as the new real estate agent for the area and that you are there to assist in any real estate matters. You should also have a little bio about yourself. You can walk this area and put out the flyers yourself or hire some local kids to put out the flyers. Pass these flyers out at least 3 months in a row. Do not place these flyers in any mail boxes, use a rubber band to attach them to the door knobs.

Now that you have established yourself as the real estate agent for this area, your 4th or 5th correspondence should be a newsletter about your services. Your professional team might also want to add a column in this newsletter explaining their services. You should also seek from the post office a bulk mailing stamp.

To help pay for this newsletter remember those business owners that allowed you to put a flyer in there business. See if they want to advertise in your newsletter a business size ad 1/3 page ad or whatever. You might also want to get an attorney or tax preparer to run a paid column each month even a dentist of doctor explaining things about their proffession and how to prevent illiness of tooth decay or whatever.

Now find the local business in the same area, place these same flyers in the business that will allow you, make sure you leave a card with all the business people you speak with. You will be able to find holders for your flyers at staples or Office Depot. You should visit these business owners at least twice a month to change your literture and just to make sure your holder is neat and in order and still full.

Once your flyers have been placed you should start assembling yourself a team of professionals that can help you in your business. You are not limited to these but you need an attorney, a loan officer (Not one that work in your office if your office do loans as well as real estate-but an independent, there are things you will be doing with this person that perhaps you can not do with one that is in your office), a title officer, a tax preparer or CPA, an escrow or closing officer (escrow officer) a home insurance agent, a notary and anyone else you think you need to assist you in your professional career. Now you should give them some of your business cards and you take some of their business cards. You should pass out their business cards to people that you run into that need their services. They should be willing to pass out your business cards to people they meet that might need your services. You should call or meet these individuals at least once per week.

This is not a quick way to get a listing but a way for you to establish yourself as an expert in real estate in your area. The listings will come as time goes on. Sell yourself.

I hope this has been of some use to you, good luck.

"FIGHT ON"

By Sleek on Oct 23, 2009

A good Realtor.

You can try FSBO. You can advertise it on one of many many many FSBO sights that few will every see other than real estate agents looking for leads and other FSBO looking for ideas. Most buyers aren't comfortable going it alone and the ones that are are only looking for the bottom line best deal, and those buyers usually have experience buying homes. If you are trying to flip a house that is not who you want to market to.

The most important thing a real estate agent does in market your home, getting it seen by as many as possible. Realtors will have their homes posted on Realtor.com through their MLS. They will also have their own sights, other marketing circles as well as customers looking to work with a real estate agent.

Most people looking for a home will go to Realtor.com. Being a FSBO you won't be there. Another issue is when you home is listed on an MLS other agents will be able to sell it. Instead of just you selling it you have all the local real estate agents in your area that can sell it.

By robbievic on Oct 24, 2009

Cason That so true thank you

By cmsquared3 on Oct 24, 2009

Jello shots!!! If each person donates $5 in the group take a shot off there score

By Keif on Oct 25, 2009

concentrate on your studies and work hard… select a profession connected to the subject you are most proficient in your academics… do not be idle… move around and study well… do not waste your time with friends nor do seek advice from them…

By Nicole S on Oct 25, 2009

List it with a reputable agent that advertises nationally

By tough on Oct 26, 2009

Give the agents a BUYER.

I've been in R.E. sales for five years now, at the beginning it was very difficult to stand out, and get my name out there. Now, I have consistent business because I've diversified myself greatly. What you need to do is pull/order a statistical report from one of the title companies in your local M.L.S. On this report specifically request sales per unit, not volume, because per unit means you've dealt with more families, buyers, and sellers.
This is what you want, a client-base. Choose thirty or so agents that have the highest per unit sales. These are more than likely agents you've heard of. They are successful because they work with many lenders (this is key!). Talk to them, let them know who are you. When the day comes that you have a buyer, send them to one of your agents, they will return the favor one day.
"You scratch my back, I'll scratch yours."

Good luck, and remember, market yourself to the tops selling per unit brokers!

By lauracalifgirl on Oct 26, 2009

Awesome video great information

By theairbrushshop on Oct 26, 2009